Ride Sharing
About
The SPLT app was launched early 2018, with a business model of B2B. They goal was to create a trusted community of carpoolers by matching co-workers to share their ride to work. Employees can see their match prior to accepting the ride and can communicate securely in-app.
The following thought process and UI Flows are for solving the problem of the existing app.
Problem
When scheduling a trip, requirements are many but are needed.
At a glance, it’s difficult to tell the difference between a scheduled trip or which day(s) of the week. Also, the app does not inform the user if it's searching for a rider or driver?
In addition, the visual hierarchy and graphic weight is not distributed evenly. Sometimes there is not enough space for separation or there is too much.
To move forward towards a redesign for both UI and UX, there were currently technical issues that was being addressed and solved.
User Flow 01
Flexible Carpool Roles (both Rider and Driver)
Current Design
Although multi steps in forms can lead to a higher conversion, too many visual-cues with many screens can also become cumbersome with the lack of a step indicator.
User Personas
Understanding our target user's and their needs.
User Flow 01 - Proposed Design
Reducing the steps with larger and more inviting visual-cues along with improving with the scheduling commute process.
I also saw this as an opportunity to introduce a new UI and Branding.
User Flow 02
Ride Modification
Ride Paused (Day)
Ride Paused (Schedule)
Flexible Rides
Driver has a recurring schedule and is offering a ride to a nonrecurring rider, then the ride offer is automatically
made for the non-recurring date the rider is asking for.
made for the non-recurring date the rider is asking for.
Both the driver and rider have recurring schedules, then the driver needs to take the extra step of selecting the overlapping days of the week they’d like to offer.
Phone Verification
In order for the user to use the app full feature set successful verification is needed. *Flow and mock was done with the Old UI design.
Delete User Account
To meet GDPR (General Data Protection Regulation) Compliance, user’s need to have a way to permanently delete all there information along with a clear description that their information will be deleted.
Design System (Proposed)
