The Problem
During the 2020 pandemic, individuals were compelled to remain indoors, restricting their activities to essential tasks such as shopping, dining out, and commuting. As a result of the absence of office workers, the need for snack deliveries has diminished.
Understanding the Problem
In response to this shift, SnackNation (now Caroo) adapted its business strategy to accommodate office delivery services to home delivery. Initially, the company focused on offering gift baskets of snacks, gradually expanding its product offerings to include both snacks and experiences. This expansion of the office snack business model allowed SnackNation to establish a new customer base by gifting one another.
Auto Notify Flow
The buyers of companies in which SnackNation provided products to has an access to a dashboard provided by SnackNation. The task was to add a new feature to send individual employees of the respective companies snacks while working from home.
Spruce Buyer (Gift "Signature Bundle" & Credit) Flow
The buyer will have the option to send a Gift Credit or a Signature Bundle.
The following flow is for a Gift Credit, with an option for the recipient to select a curated box or to customize the contents of the box.
Spruce Buyer (Credit) Flow
Spruce Buyer (Gift-Signature Bundle) Flow
Spruce Recipient (Credit) Flow
An employee of a company receives an email from their company’s buyer informing them that they have credit for a SnackNation box of products ready to be delivered to them.
Spruce Recipient (Curation) Flow
An employee of a company receives an email notification informing them that they have been gifted a box and requested to redeem it.
Responsive layout for mobile environment
Employing the React framework, we ensured the adaptability of the layout across diverse devices, encompassing desktops, tablets, and mobile phones.
